CHAAND PRODUCTIONS (formerly CVS Films) was set up to produce films which are not commercial and may not interest other established, mainstream producers.
To us, content matters. It should reflect the concerns and apprehensions of the community we live in. Our belief is that – it will still appeal to a greater number of people around the world who will empathise with our point of view on issues around race, gender and the immigration.
After all it took a man like Richard Attenborough 30 years to make Gandhi, then the film won eight Oscars!
Our colonial past impacts our present. We want to make dynamic films, which are inclusive and reflect the make-up of the society we live in. Our young generation of all colours has got to be informed about the truth of our past. Why are these immigrants here? Sure, many comedians might make light of it and say – “We’re here because YOU were THERE!”.
Specifically, Trevor Noah always put things in a palatable fashion in his interviews, his stand ups and while he was presenting the Daily Show. It was so clever of him to talk about these serious issues in the way that he does.
Our first film: THROW OF A DICE was about – Genetics; it attempted to convey the message that -‘We should not be swayed by superficial appearances but dig deeper and get to know the person
behind – his/her colour, gender or ethnicity’.
Our current project – HERITAGE RECLAIMED is about colonial exploitation, that mentality still prevails! In this story we have used the KOH-I-NOOR diamond as a symbol of that by gone era -1850. We feel that it’s imperative that the young generation must be made aware of the facts, tocreate harmony and understanding not divisions amongst children who hail from varied backgrounds.